End-to-end product transparency without compromising user experience
We helped the client create a seamless mobile experience that connects consumers to the full journey of their seafood products. The solution allows users to access complete traceability information in real time, from the exact catch location to the final delivery, all without installing an app. This approach improves transparency, builds consumer trust, and differentiates the brand in a competitive market.
Supply chain transparency without compromising user experience
We created an intuitive mobile experience for the client, allowing consumers to verify the full journey of seafood products in real time – from catch to delivery – without the need to install an app. This approach enhances transparency, builds consumer trust, and helps reduce the risk of fraud and mislabeling.
By providing access to reliable information about product origin and the supply chain, the brand gains a competitive edge and can effectively communicate its commitment to responsible sourcing practices.
Der Kunde wünschte sich eine Lösung, bei der die Nutzer die gesamte Produktreise mit einem einzigen Fingertipp verfolgen konnten — ohne Reibung, ohne zusätzliche Schritte.
TraceabiliT – a seamless mobile experience
We developed TraceabiliT, a lightweight, mobile-optimized solution that allows consumers to scan a QR code on seafood packaging and instantly view the complete supply chain in their browser. The application operates directly in mobile browsers without installation, delivering real-time data integrated with logistics and product systems.
System optimization and performance in a modern supply chain
The team migrated supply chain data into an integrated system, optimized backend and frontend performance, and enhanced data handling to support large networks of devices and users. Advanced security protocols were applied, and Agile workflows ensured operational efficiency.
Supply chain transparency that builds consumer trust
Thanks to our solution, the client now offers complete real-time traceability from ocean to plate without requiring app downloads. Consumers access product information instantly, improving trust and engagement, while internal teams stay focused on core operations.
Efficient delivery and scalable platform
The solution was delivered faster and more efficiently with a dedicated agile team, providing measurable business outcomes such as accelerated delivery, enhanced operational efficiency, and market differentiation. The platform is fully scalable, ready to handle a growing user base, and supports compliance while reducing customer inquiries.
This project wasn’t just about data delivery; it’s about telling the story of the product and building trust with consumers.
Modernizing mobile traceability systems for food products
What technologies are used in real-time product tracking projects?
Real-time product tracking without an app is made possible by technologies such as RFID, GPS, and blockchain, which automatically transmit location and status data to a monitoring system accessible via a web browser or specialized software.
What technologies are used in Altimi’s mobile traceability projects?
Projects leverage Android and iOS mobile-optimized technologies, QR scanning, responsive web frameworks, and real-time integration with product and logistics databases. Security, modular architecture, and performance optimization are prioritized for scalability and reliability.
How is data accuracy and reliability ensured?
Altimi integrates real-time supply chain data with automated validation processes and Agile workflows. This ensures that every product update, location, and delivery detail is accurate and immediately visible to consumers.
What can real-time shipment tracking do for your business?
Clients gain measurable benefits including faster product delivery, higher consumer trust, operational efficiency, and competitive differentiation. Real-time traceability supports compliance, reduces customer inquiries, and strengthens brand credibility in competitive markets.
How to choose a shipment tracking system?
Choose a system tailored to your product and transportation processes, supporting technologies such as GPS, RFID, IoT, and cloud-based data analytics platforms. Ensure it offers real-time tracking, integration with partner and customer systems, and advanced security and data access control features.
